3 Ways to Create Engagement-Worthy Instagram Reels Without Showing Your Face
While we know that Instagram Reels are here to stay with the rise in short-form video becoming even more popular on social media platforms… as a busy small business owner, you don’t always have the time to create them.
Maybe you feel like you have to…
Spend hours coming up with ideas and a script
Spend even more time setting up your equipment and get “camera ready”
Then take the time to EDIT all of those Reels to trending sounds
Time-consuming??? Absolutely.
Instagram Reels are a great way to connect with your current audience, potential audience, and future customers. But if you are spending more time on Reels than you are on your business, the payoff won’t make sense.
BUT. There is an easier way.
What if I told you that you can create a TON of engagement-worthy Reels without having to show your face and do all of this work?!
Number One: Stock Video
You can actually use stock video to create Instagram Reels that your audience will absolutely LOVE!! You can find a ton of FREE stock videos on Unsplash, Canva, or Pexels… and there are plenty of amazing paid stock video websites like Packsia.
But no matter WHAT videos you decide to use, you can use them in multiple different ways!!
Use multiple stock videos to create a makeshift vlog!! Set it to trending music, and BONUS points if you can add in some clips that you already have in your camera roll!
Use one stock video, upload it to Reels and add Instagram text on top with a profound quote!! Or better yet, you can add a Tweet screenshot for even more engagement.
Number Two: Photos
There are a ton of trends and sounds out there that work PERFECTLY for you to just dive into your camera roll, add a bit of text, music, and a few other elements, and craft a brilliant Reel!
This right here is the best way to “hack” your Reels… by not even using video!!
You can actually use my viral sound HERE that encourages you to post just a singular photo as a Reel to be a REBEL!
Make a slideshow of images using an app like Canva or Inshot, and set it to a trending song. This works amazing for photographers, product-based business owners, and anyone else with a highly visual brand.
Number Three: Canva Templates
And of course, you know I have to mention Canva - there are so many great tools inside of Canva to help you create a visually appealing Reel! You can actually grab our pre-designed templates that are strategically designed to help you get more engagement AND sales!
A couple of my tips, tricks, and hacks to make these templates even easier to use:
Reels Lists - Take a top-performing piece of content from Instagram, your blog, Twitter, or anywhere else you post your educational content, transform it into a list, and plug it into these templates
Moving Messages - Take a common misconception about your industry, something even a bit controversial, and create a quick quote that your audience would resonate with to really increase saves and shares of your Reels
Reel Testimonials - While you can include text-only reviews and testimonials, you can also drop in a video testimonial from a previous client or customer to really drive people to click the link in your bio so you can make a sale
Modern Memes - And if you feel like being a bit sassy with your marketing, use one of these templates during a sales campaign or a launch to target a customer pain point with a bit of humor and entertainment!
Video Tutorial: How to Repurpose a Top Performing Instagram Post to Create a Reel in Canva
See? That doesn’t have to be SO hard!!
Listen - we do still believe it is good to show your face in your Instagram Reels, these quick strategies, templates, and tricks help to minimize the time you spend creating content for Instagram.
And of course - a Reel created and posted is better than no Reel at all!!
Oh - and in case you don’t want to start from scratch, you can shop some of our best-selling Canva Reels templates, or check out some of the templates recommended in the blog post below!
P.S. If you are a member of Your Template Club, you can find all of these templates when you log in to the portal.
Ready to start creating reels easily?!
You can grab our favorite Reels Canva Templates inside of the shop that you can customize for your business or brand to create a cohesive look in your Instagram feed, while creating engaging video posts!
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Manu Muraro is the founder of Your Social Team, an Instagram training membership and template shop that help social media managers and Instagram-savvy small business owners to grow engagement and sales using Instagram and content marketing, without the overwhelm. Born and raised in Brazil, Manu moved to the U.S. in 2000 right out of college to work for Cartoon Network, where she made an award winning career in creative and strategy. In 2021, Manu started Your Template Club, a Canva template subscription service to help social media professionals and Canva-savvy business owners to create content that performs on Instagram, add more Instagram features into their strategy, such as Instagram Lives and Reels, and save time.